The Complete Journey
An R data package exposing grocery transactions and related marketing tables from 84.51°.
What the resource contains
- One year of purchases by 2,469 households
- Products, promotions and transactions
- Campaigns, coupons, redemptions and selected demographics
Potential uses
- Analyze grocery baskets
- Study coupon redemption
- Build customer purchase summaries
Access & formats
R tables. Repository / linked release. Follow the project’s instructions on GitHub; some resources require external files, registration or approval.
License & reuse
Package licensing does not by itself settle the rights to the underlying 84.51° data. Review the upstream conditions.
Important limitations
Grocery-store data is adjacent to ecommerce rather than an online clickstream. Household attributes need careful, aggregate interpretation.
Source & attribution
bradleyboehmke — original GitHub project ↗
Documentation reviewed 2026-09-24. Review scope and licensing notes. Suggest a correction.
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